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SEO Basics
Free traffic that compounds — if you can wait 6+ months.
Why it matters
SEO is the slowest and most reliable channel. Videos love ads because ads are fast; ignoring SEO is why year-two founders wish they'd started year-one.
Learn time
15 – 30 hours to be competent
Typical cost
$0 – $100/mo for tools.
Level
Beginner-friendly
Learn yourself
Keyword research, on-page basics, and content structure.
Outsource
Technical SEO audits and link building.
Learning Guide · SEO Basics
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